WhatsApp is preparing the most annoying update ever and ‘everyone is leaving
WhatsApp is preparing the most annoying update ever and ‘everyone is leaving’ author imageJasper HamillTuesday 27 Nov 2018 8:40 am Share this article via facebook Share this article via twitter Share this article via messenger 109Shares Normally, the arrival of a new WhatsApp feature is greeted with the sort of enthusiasm you’d expect for the coming of a minor Messiah. But users of the messaging app should brace themselves because something truly awful is coming their way. In fact, the world’s leading WhatsApp authority said a new update is so grim that ‘everyone is leaving’. This doesn’t mean users are deserting WhatsApp – yet – but that senior members of staff have quit as the Facebook-owned app prepares to unleash some changes which are bound to be unpopular. BERLIN, GERMANY – OCTOBER 05: The Logo of freeware and cross-platform messaging and Voice over IP (VoIP) service WhatsApp is displayed on a smartphone on October 05, 2018 in Berlin, Germany. (Photo by Thomas Trutschel/Photothek via Getty Images) Will the changes will be an ‘app in the face for some of WhatsApp’s loyal users? (Photo: Getty) Co-founders Brian Acton and Jan Koum have already said goodbye to the company they started and now business executive Neeraj Arora has also left – although he issued a rather gushy statement saying his work has ‘been one hell of a ride’. The update that everyone fears is called ‘status ads’, which will appear between status updates. The Status tab is effectively a version of Snapchat’s Stories where users can post videos, images or GIFs that disappear after 24 hours. Facebook says that 450 million of WhatsApp’s user base are currently using the Status page. This is the statement published on Facebook by the latest WhatsApp senior staff member to leave the firm This prompted WABetaInfo, a service which analyses early versions of the WhatsApp code, to tweet: ‘It looks like everyone is leaving before WhatsApp before status ads. ‘Another one: After Jan and Brian (co-founders), Neeraj Arora (business executive) leaves WhatsApp. ‘Thanks for your work.’ Mark Zuckerberg, Co-Founder and CEO of Facebook, testifies before a meeting of the United States House Committee on Energy and Commerce during a hearing on “Facebook: Transparency and Use of Consumer Data,” on Capitol Hill in Washington, DC on Wednesday, April 11, 2018. Credit: Ron Sachs / CNP (RESTRICTION: NO New York or New Jersey Newspapers or newspapers within a 75 mile radius of New York City) -NO WIRE SERVICE- Photo: Ron Sachs/Consolidated/dpa Mark Zuckerberg spent $22 billion buying WhatsApp back in 2014 (Picture: PA) The ads will appear in the app’s status feature from 2019, according to founder Brian Acto, who said it’s one of the reasons he left the company. In an interview with Forbes earlier this year, Acton said: ‘Targeted advertising is what makes me unhappy. ‘You build it once, it runs everywhere in every country. You don’t need a sophisticated sales force. It’s a very simple business.’ ‘[Facebook] represents a set of business practices, principles and ethics, and policies that I don’t necessarily agree with.